"My favorite pastime is letting time go by, having time, taking my time, losing my time, living off the beat of time." Françoise Sagan

This is not just a brand

It’s a Mediterranean way of life. A line of ready-to-wear and accessories that evokes the spirit
of vacation and celebrates elegance with delightfully retro codes.

Fueled by vintage inspiration, La Pampa breathes idleness and a sense of timelessness. Each capsule is freely inspired by a decade, a blessed era when clothing was valued as an accompaniment to style and personality, free from the constraints of trends. With its seasonal drops, La Pampa revives the Riviera in its most authentically cool form.

  • la pampa fleurs

  • Manifesto

    La Pampa captures the lightness and energy of an era when dressing was primarily about style and not fashion.

  • It's fantastic!

    Comfortable and high-quality fabrics (silks, poplin, linen...) sourced in Europe.

  • This is impressive!

    80% of the collection is made in Paris, that way we ensure impeccable craftsmanship
    and a positive carbon footprint.

About

Journalist, writer, content creator, and consultant, Audrey Poux has always been involved in the fashion industry.

La Pampa is her passion project, one that combines all her interests, from creation to artistic direction, including her Maison de Ramatuelle in the south of France, the true source of inspiration behind La Pampa.

Storytelling, strategy, communication—after collaborating with some of the biggest names in luxury and creation, Audrey Poux launches La Pampa in March 2025, a fresh and slightly offbeat lifestyle brand with strong vintage inspirations.
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